I've created various social posts for Kemps, a Midwest-owned subsidiary of Dairy Farmers of America. From inspirational recipe videos to product-focused and seasonal posts, all of these involved tight social budgets and were very hands-on. In most cases, we worked without stylists.
One particular project to call out is "Spotted at the Fair." We took a simple (and inexpensive!) idea to transform Kemps' presence at the MN State Fair. Fans noticed and engaged with the brand more than ever. There were more than 21.5K engagements on Facebook alone. We also launched a Snapchat filter for the first time at the fair.
Role: Creative Lead
Lead Strategist: Lee Cerier
Videographer & Photographer: Neal Reiter, Kyle Johnson-Macpherson